Store policies & ways to save
About Groove Life. Groove Life was founded by Peter Goodwin, an adventure guide who started the brand in Alaska before building it in Tennessee. It sells stretch belts with magnetic buckles such as the Groove Belt and Groove Belt Ultra, silicone wedding and patterned rings, wallets, watch bands and knives.
Products can be returned within 30 days of delivery for a full refund, and domestic exchanges are free with prepaid labels; personalised, clearance and mystery items are final sale. Groove Life backs its gear with the Groove Guarantee, a 94-year warranty, and offers a military and first-responder discount verified by GOVX ID, plus a points-based loyalty program.